
Network reporting
Review available distribution and query reports for suitability. Evaluate the channel on useful inquiries and costs, not clicks alone. Bring sales questions into the brief so the work answers real concerns.
Review budgets, bids, destinations, and targeting after importing an account. Settings should not be assumed to behave identically across platforms. Use a real test inquiry to check delivery and follow-up.
- A written brief
- Named responsibilities
- Agreed review points




