
Reuse with purpose
Adapt footage into clips, stills, or explanations that suit each channel. A different crop alone does not always make a useful new post. Use the findings to update the brief for the next stage.
Choose the viewer's question or next action before writing or filming. Keep captions and visuals focused on the same point. Review the full journey before blaming or expanding one channel.
- A written brief
- Named responsibilities
- Agreed review points




