
Risk review
Distinguish editorial links, sponsorships, directories, and suspicious patterns. Do not remove or disavow links solely because a tool labels them negatively. Document what was tested and what the team learned.
Inspect which pages attract links and whether destinations still work. Recover useful lost paths before commissioning more placements. Record the date, reason, and owner of important changes.
- A written brief
- Named responsibilities
- Agreed review points




