Make editing practical
Agree which information the business will need to change after launch. Use a manageable editing structure and provide instructions so routine updates do not require a new development task every time. Explain why a change was made, not just when it happened.
Test menus, forms, headings, and button spacing at small widths. The desktop layout is only one part of the customer experience. Set a review deadline and identify the person responsible.
Make the plan fit your market
For customers in Boston, show accurate service coverage, contact options, appointment requirements, and any real pickup or delivery details. Test the journey on a phone, where a visitor may need an answer or a call rather than a long introduction. Base local references on service coverage and customer needs, not invented examples.
Keep a URL inventory, test redirects and contact forms, and check analytics before launch. A redesigned page should preserve useful information and working search paths. Check the rights to photographs, quotations, and licensed material.
- Current accounts and assets
- Verified business information
- Customer questions
- Budget and team capacity
Discuss Your Priorities