
Actual coverage
List where customers can be served and where delivery or travel changes the offer. Match promotional coverage to capacity. Record the decision as well as the numbers behind it.
Check phone numbers, hours, appointment links, and service descriptions across customer-facing channels. Conflicting details cause avoidable calls and missed visits. Agree whether the evidence supports keeping, changing, or stopping the approach.
- A written brief
- Named responsibilities
- Agreed review points




