Review geographic settings
Check the areas the business genuinely serves and how location settings affect who can see the ads. Read the actual campaign settings rather than assuming a city name alone limits all delivery. Explain why a change was made, not just when it happened.
Use search, social, display, or video for a defined customer stage. A format should solve a need rather than add another dashboard. Keep approvals with someone who can confirm the business facts.
Make the plan fit your market
Target only the parts of Denver and nearby areas the business can serve. Review where inquiries actually originate, the hours calls can be answered, and whether the offer suits the local audience before increasing spend. Check the areas you genuinely serve in Denver, CO.
Distinguish a submitted form from an accepted lead or sale. Check event triggers and duplicate counts before using them to judge or automate performance. Use only the customer information needed for the agreed work.
- Current accounts and assets
- Verified business information
- Customer questions
- Budget and team capacity
Discuss Your Priorities