Image Search and Accessibility
When important images lack descriptive context, efficient formats, or accessible alternatives, the first task is to make visual assets useful to visitors and understandable to search systems. We review filenames, alternative text, captions, dimensions, compression, lazy loading, and image sitemaps, then review the findings with your team. That gives the next change a clear reason instead of adding more activity without checking its value. Use the findings to update the brief for the next stage.
Read impressions and clicks alongside conversions and query intent. Track changes over a suitable period and annotate releases or redirects. Avoid treating a single favorable number as the whole result.
Useful on-page information
Explain scope, process, limitations, and the next step. Use descriptive headings and links naturally; repeating a city or keyword does not replace useful detail. Use recent customer feedback to challenge an unclear message.
Compare Search Console and analytics trends with releases, redirects, and content updates. Keep a change log so later movement can be interpreted in context. Keep the original result alongside the updated version.
- Current accounts and assets
- Verified business information
- Customer questions
- Budget and team capacity
Discuss Your Priorities
